Given a choice between two plumbers- a trained and an untrained one, who would you choose? Also, the latter comes at a lesser cost. The trained one is the answer [ … ]
Is It Worthwhile to Get the Comptia Security+ Certification?
What Skills are Learned in the CompTIA Security+ Course Because the Security+ test is so comprehensive, many seek out preparation courses in advance. In any comprehensive Security+ Certification Prep Course, [ … ]
Amazon’s Free Training: Internal Machine-Learning Courses Are Now Open to All
Amazon has announced new, free courses in machine learning, offering all developers the same curriculum that it uses to train its own software engineers and data scientists. The company has [ … ]
Why Not All Martech Integration Methods Are Created Equal — and How CDPs Differ
If marketers can agree on anything it’s that there’s no such thing as a one-size-fits-all tech vendor. The average large enterprise marketing department uses dozens of technology tools, including multiple analytics solutions [ … ]
The Secret to More Effective Campaigns: A Data Management Platform
As digital media grows more complex and more user data is created every second, marketers need better ways to manage customer data for powering effective data-driven campaigns. How do you [ … ]
Data Management Platform (DMP) Market 2018-2023: Key Findings, Regional Study, Global Trends, Top Key Players Profiles and Future Prospects
Data Management Platform market is expected to reach approximately USD 3 billion by the end of 2023 with approximately 15 % CAGR during the forecasted period from 2017 – 2023 [ … ]
The 28 Best Data Management Platforms for 2019
Data management solutions meet at the intersection of big data and business analytics. The data management market offers a broad spectrum of capabilities used to analyze data from disparate and [ … ]
Choosing the Right Customer Data Platform for You: A 3-step Buyers’ Guide to CDPs
Customer Data Platform, though a relatively new concept, has become front and center to the question of how best to craft ‘Customer Experience’ or CX, especially given our omnichannel, big, [ … ]
Protecting Data in a Hybrid Cloud Environment
The past few months have been incredibly instructive on the critical importance of keeping one’s data safe, be it customer data or your own intellectual property. Data protection itself covers [ … ]
Good Cybersecurity Is Not Glamorous
One of the more common reasons why most organizations push back on spending for cyber security is the lack of a “return on investment.” All that fancy, shiny cyber-y stuff [ … ]